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Aveda UK And Ireland Artistic Team Debuts Inaugural Collection

Punkature blends edgy cuts, dynamic styles and innovative color techniques that pays homage to the rebellious of the 1990s, per marketers.

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By: Lianna Albrizio

Associate Editor

The Aveda UKI Artistic Team – led by creative director and Aveda senior vice president, global professional artistry, Antoinette Beenders – presents Punkature, an avant-garde cut-and-color collection that captures the bold spirit of 1990s London. The exploration redefines the boundaries of hair artistry, blending edgy cuts, dynamic styles, and innovative color techniques to create a “visual masterpiece” that pays homage to the rebellious of the era’s essence, per marketers.  ...

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